Amsterdam sightseeing goes mobile with New Amsterdam Pass

Exploring Amsterdam has become more convenient now with the launch of the Amsterdam Pass, a full sightseeing package delivered straight to your smartphone or mobile device. And it literally is a ‘full’ package, offering entry to more than 30 of the city’s top attractions, museums and tours, travel on popular hop-on/hop-off bus and boat tours, and discounts on 15 further Amsterdam experiences.

Operated by tours and excursions provider Stromma in partnership with The Leisure Pass Group, the mobile Amsterdam Pass can be used direct from a smartphone or tablet via a unique QR code contained in the customer’s confirmation email. Pass holders simply scan the QR code to gain entry to their chosen attraction or to join a tour. Alternatively, physical Amsterdam Passes can be shipped to customers or collected on arrival in the city.

The Amsterdam Pass saves serious time and money for the visitors, with a significant discount on normal attraction and tour admission prices, and no need to queue for tickets at each location. The pass is available for one, two, three or five days, with prices starting at €64 per adult and €32 per child aged 4-12 years for the one-day pass. The two-day adult pass is €84, while the three-day pass is €104, which could be used to enjoy the hop-on/hop-off bus and boat tours, A’DAM Lookout, Rijksmuseum, National Maritime Museum, Johan Cruijff Stadium Tour, Amsterdam Castle Muiderslot, Heineken Experience, Rembrandt House Museum, and 100 Highlights canal cruise. Together these attractions would normally cost €187.50. The Amsterdam Pass is available at

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